EV adoption continues to rise across the U.S., and because most charging happening at home, multifamily residents increasingly expect access to charging where they live. In many markets, they’re already making leasing decisions based on it. If your property doesn’t offer EV charging soon, you risk losing high-value residents to buildings that do. 

But here’s the catch: installing EV charging takes time. Between planning, permitting, utility coordination, and construction, deploying charging infrastructure across a portfolio can take 6 to 9 months. If you want chargers operational in 2026, you need to finalize your strategy now. Waiting until more of your residents drive EVs means you’re already too late. 

This isn’t just about California anymore. EV adoption is accelerating in markets nationwide. In Phoenix and Denver, EV penetration—the percentage of total vehicles on the road—is projected to reach 7% by 2027 and 13.8% by 2029 according to Stable Auto. In Austin, that number is even higher: 9.2% by 2027 and 17.4% by 2029. 

That means in just a few years, in a 300-unit property in Austin, up to 119 residents could be impacted if EV charging isn’t available. If your building doesn’t offer it, residents will choose one that does—and even more won’t consider your property at all. The opportunity cost of not offering charging is real and growing fast.  

Replacing a single resident can cost $10,000 or more in turnover, vacancy, and leasing expenses. Multiply that by dozens of EV-driving residents, and your property could lose hundreds of thousands in revenue by the end of the decade. With renters staying longer and market competition growing, attracting and retaining residents is more valuable than ever.  

EV charging is no longer a luxury amenity or a sustainability checkbox. It’s a necessity for signing leases and retaining residents. But for many property owners it still feels like an expensive distraction from more immediate priorities.  

That’s where 3V Infrastructure comes in.  

We fully fund, install, operate, and maintain EV charging across your portfolio—at no cost to you. We size installations to match actual resident demand and expand over time as utilization grows, so you only get the charging you need when your residents need it. You avoid the operational burden of managing charging, while your residents get a reliable, convenient charging experience. 

3V is an infrastructure investor and partner, not a hardware or software vendor. That means we’re not pushing a specific product—we’re incentivized to deliver what works best for your property. Our model is aligned with your goals of reducing operational complexity, improving retention, and boosting NOI, and we’re already helping leading property groups future-proof their portfolios.  

Your residents and your competitors won’t wait. The properties that act in 2025 will be the ones best positioned for the next decade.